PTMY: Steve Broderson – Creative Director, Cornett Integrated Marketing Solutions

Steve Broderson

What figures from history would you invite to dinner if you could?
With all the faith-based turmoil in the world now, I’d have to go with Jesus, Mohammed and Abraham. There’s a lot of issues that could be settled, or at least clarified over dinner. I’d record the conversation too, because I think we’d all want answers that aren’t interpreted by others, but straight from the source.


What is your favorite high school memory?
We were warned that no guy would walk in the diploma/graduation line if they weren’t wearing a tie. Sure enough, one of my classmates forgot his. So, just before we processed into Rupp Arena, I made a tie for him out of duct tape I found backstage. It was the ’80s, so a skinny, shiny tie fit right in.


What is a perfect day off for you?
Well first, the cat forgets to wake me up at 6:30, so I sleep until 9. I enjoy a leisurely breakfast (an omelette and Brazilian coffee). Then, it’s scuba diving on a coral reef in crystal clear caribbean water ’til about 5. Then I dry off, eat an enormous cheeseburger and then play a concert in front of 10,000 people. Wait, is my wife going to read this? I meant to say, “Helping around the house all day.”


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